Telling Nike’s Story
August 8, 2011 by Kevin Michael Gray
Every now and again a brand comes along that everyone knows will be around... pretty much forever. Nike is one of those brands. We chose to highlight this story because of its chronology of 'Nike's Story.' Enjoy.
[Sami Jensen] Nike is always doing something newsworthy, whether it’s creating a game-changing new sneaker or sponsoring a major sporting event, like this week’s US Open of Surfing in Huntingon Beach, Cal. Our keen, paper-lovin’ eyes have also observed the company’s never-ending supply of beautiful marketing collateral, so we had to ask … who are the designers behind Nike?
Though Nike has hundreds of in-house designers, the company sends out quite a bit of work, too. Hybrid Design is one of Nike’s agencies, founded by Brian Flynn and Dora Drimalas, who were both formerly internal designers at Nike. You may remember the agency from our recent story on TEDGlobal 2011.?
